Working master control in a Spanish TV station a while back, I would often get calls from viewers who did not speak English. Typically the calls would get routed to me just because the folks at reception didn't understand my job well enough to even know who was the best department for dealing with the issue at hand. Which was kind of a nuisance since I would have my hands full keeping us on the air. But anyway, if the caller was speaking in Spanish he was frankly out of luck.
When you said "No Espanol" they would often switch to English (if they could) and ask if you didn't understand Spanish. Then they would laugh at you like you were an idiot and hang up on you. Apparently whatever they needed wasn't that high priority.
But now who's the real idiot for not understanding what country they're in?