Originally Posted by A-CollinsTWC
Because people like a good spectacle and Star Trek, despite being a great sci-fi, isn't really known for that.
This Trek certainly pushed in areas that more mainstream audiences like... but I guess foreign markets don't want to buy simply because it has "Trek" in its name.
Hmmm I don't know if its all about spectacle....Maybe....
You'd think they'd have 'heard the news' about this one. Did Paramount run the 'This is not your father's Star Trek' promos around the world?